Leaders don’t have a lot of time to waste reading books that don’t add value. To help you identify the great books from the OK, we have written a series of 5 Minute summaries that provide you with the key takeaways and some pragmatic ideas on how to apply them. This 5 Minute Summary is on Made to Stick, an amazing book on how to design your communication in a way that will make your ideas stick in the heads of the audience. By following the takeaways in Made to Stick, your will present your ideas in a way so that they will be understood, remembered, and have a lasting impact.
